There are many ways to market your website and the products or services that you sell. One thing to keep in mind is that every marketing tactic has something in common: engaging your users’ psyches to make a decision.Do you know how to work psychological triggers to convince customers to proceed to checkout? Can you […]
Dozens of logos are instantly visible and recognizable — Nike’s “swoosh,” Google’s brightly colored orb and Apple’s eponymous fruit. Clearly, these symbols are widespread in American culture. Logos are tied to our culture of consumerism that makes business, and the choices among companies, a pervasive part of people’s lives. Clearly, logos are important for businesses […]
With each passing year, building a website gets faster, easier and more accessible for small business owners. It used to be that you needed someone with a deep knowledge of web programming, and probably a complicated program, to assemble a website. Those complicated methods put websites out of reach for many average entrepreneurs who couldn’t […]
Spring cleaning is usually a concept associated with home life. It’s when people finally decide to do all of the tasks that they never have time for during the rest of the year, such as sweeping the entire house or throwing out unnecessary junk. The idea of spring cleaning stems from the connotations many people […]
Maintaining your WordPress site is time-consuming and a little tedious. After all, isn’t your site there to serve you? Why does maintenance matter? A WordPress site is not merely a one-time build that’s ready to sustain itself throughout the life of your company, brand or blog. Just as a physical building you might make for […]
