As a small business owner, a trademark might not be one of the first things on your mind. However, trademarking or your branding is a crucial part of your day-to-day business practices. Even if you can’t tell off the bat, consumers and clients all take trademarks into their purchasing decisions. The following list includes a […]
One of the most common issues business leaders face is not in the selling of their product but in finding the right people for their company. Understandably, business owners often face a daunting challenge of sifting through hundreds of resumes in order to find a handful of people to interview, and even then, finding the […]
Fake it ‘til you make it. This seems to be a common trope within the business industry. However, in business, you can only fake it for so long until people catch up. Customers understand who they are dealing with, but you don’t have to settle when it comes to small business strategies to win them […]
No business survives without human connection. Someone has to buy a business’s products or services, or that business doesn’t survive. Savvy business owners know this. As a result, they do everything they can to develop more ties within their community. Here are some of their secrets that you can use. The Importance of Connecting If […]
One of the most difficult aspects of running a business is keeping your employees healthy, happy and productive. We all want to make sure that we are getting the most out of the people who work for us, but employee burnout is real and can cost your business in a big way. Employee burnout has […]
