When changes occur in your industry or your customer base evolves, is your business nimble enough to reflect those changes in your marketing campaigns? More importantly, can you maintain the trust of existing customers and build trust among prospective customers without damaging your brand? For many businesses, problems occur when their marketing strategy veers from what […]
There’s always something new to learn, an innovative strategy to uncover and a potentially successful hypothesis to use in an experiment. But in the midst of the ever-evolving infrastructureof the online world, one thing is becoming increasingly clear: visual content is the way of the future. Sure, written content will still have its place — at least for […]
I was broke until I discovered this secret formula I’ll share with you. Paycheck after paycheck, there was too much month at the end of the money. I was scrambling to pay the bills and student debt. I couldn’t go any further and it drove me to me knees to pray for help. Only Jesus Christ […]
One of the most intimidating things entrepreneurs face is the fact that some of their competitors are massive multi-billion dollar corporations. Everyone knows the story of David and Goliath; occasionally the underdog wins. But in the real world, the giant wins a lot (if not most) of the time. This was a reality I faced when I […]
Each client is different. Understanding their respective priorities helps to retain clients long-term. Here are ten types of clients everyone has and how to create successful relationships with them. 1. The micro manager. Micro managers like to control each aspect of the project. While they can be annoying, they are one of the easiest clients to keep […]