Innovations in technology have allowed aspiring entrepreneurs to reach for their dreams. In addition to these technological advances, one reason why so many start-ups have been created over the past couple of years is that people have found that you do not have to have a brick and mortar location to be successful. However, because […]
Any organization at one point may be faced with some public relations concerns. The way you respond to such a situation may give your company a much-needed image boost or, on the other hand, could substantially damage your brand. A damaged reputation threatens to alienate your customers, business partners and stakeholders, so preparing to handle […]
The busier times of year are often the most profitable time of year for eCommerce stores. They’re a time when sales not only increase, but when the opportunity to acquire new clients arises as well. However, for small e-commerce businesses, this might be entirely new territory. So to help you navigate shipping practices, the following […]
As a small business owner, a trademark might not be one of the first things on your mind. However, trademarking or your branding is a crucial part of your day-to-day business practices. Even if you can’t tell off the bat, consumers and clients all take trademarks into their purchasing decisions. The following list includes a […]
One of the most common issues business leaders face is not in the selling of their product but in finding the right people for their company. Understandably, business owners often face a daunting challenge of sifting through hundreds of resumes in order to find a handful of people to interview, and even then, finding the […]
