There are many ways to market your website and the products or services that you sell. One thing to keep in mind is that every marketing tactic has something in common: engaging your users’ psyches to make a decision.Do you know how to work psychological triggers to convince customers to proceed to checkout? Can you […]
Dozens of logos are instantly visible and recognizable — Nike’s “swoosh,” Google’s brightly colored orb and Apple’s eponymous fruit. Clearly, these symbols are widespread in American culture. Logos are tied to our culture of consumerism that makes business, and the choices among companies, a pervasive part of people’s lives. Clearly, logos are important for businesses […]
Spring cleaning is usually a concept associated with home life. It’s when people finally decide to do all of the tasks that they never have time for during the rest of the year, such as sweeping the entire house or throwing out unnecessary junk. The idea of spring cleaning stems from the connotations many people […]
For your website to work for you and achieve the results you want, you need to create a website that strikes visitors as trustworthy. In an age where security breaches are becoming more and more common, potential customers may not spend time on a website that looks untrustworthy. No one wants to risk a virus […]
As your business grows, you may outgrow your current website. There are different options when it comes to redesigning and relaunching your website. If you plan adequately and mindfully, a new website can be a great marketing tool for your company. It’s important to keep in mind SEO, social media promoting and content quality as […]